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Launched in 1999, MAX is today the fastest growing channel in its category, reaching out to over 32 million people in India. MAX has registered tremendous growth in viewership and market share in the Indian Cable & Satellite Television market.
The success of MAX in India has now led to the channel launching on an international scale with the objective of replicating this success and becoming an International leading Bollywood Film and Events channel.
The channel will show some of the biggest old and new Bollywood blockbusters and broadcast many exclusive film related programmes. The channel is committed to offering the viewer a programming line- up that will continue to provide the best in Asian family entertainment across International territories.
